Predictions for Mobile Marketing in 2018

The year of 2018 is upon us and as will follow the stream of marketing predictions by industry experts. It is no surprise that in what’s referred to as the ‘Digital Age,’ Mobile has been a key focus for marketing strategies and this is likely to continue into the year to come. The mobile marketing report of 2017 evidenced that in the U.K. 61% of minutes spent online were through a mobile and comScore found that in August 2016 we spent on average 66 hours on a mobile, dwarfing the mere 29 hours on a desktop. So, in light of this, what are the industry experts saying? Mobile First Designers and developers will begin use mobile view as their primary design canvas, and add further up features for desktop display as a second priority. Location Based Targeting To Passengers In Vehicles Examples of this might include transportation companies could offer passengers reduced costs on...

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National Apprentice Week

Net Visibility is proud of its record of providing employment to interns and young people, therefore National Apprentice Week seems like the perfect opportunity to espouse the role of young employees- of whom we currently have 3 under the age of 21. Whilst University degrees can be important, they are not essential, it can be preferable to have employees who are motivated and eager to develop, who can start “learning the ropes” at a younger age.   Whilst “Vocational Education”  has been championed by the most recent Conservative government and appear now to be back in vogue, we at Net Visibility have always recognised the value of being able to bring someone in and build them from the ground up in the ways of “Online Marketing” and “Search Engine Optimisation”. In this mutually beneficial arrangement Net Visibility get young individuals ready to develop themselves and who can be initiated into the culture of...

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