Net Visibility worked closely with Zing Performance during lockdown 2020 and, despite the circumstances, we were able to create outstanding campaigns that delivered high quality leads.
Net Visibility worked closely with Zing Performance during lockdown 2020 and, despite the circumstances, we were able to create outstanding campaigns that delivered high quality leads.
Zing Performance wanted to increase the number of leads coming through their website. The issue was that there was no sales process, marketing, or structure in place which meant they were unable to measure where existing leads were coming from and where they were missing out. The challenge was being able to identify a unique target audience who would be suitable for the program to be able to roll this out globally.
Before we could address identifying an audience for their program before widening the audience, we helped implement a sales process so the team had structure and direction. We transformed the customer journey through an email campaign funnel and helped develop their CRM system so they could grow their database.
The new data insights helped inform the strategy for the new campaigns we ran. This led to over 3k downloads of their book, and they constantly had leads coming through by booking a discovery call. Zing Performance grew a bespoke client base from Australia, Canada, USA, UK, and Ireland for their sales team to contact.
Zing Performance is a unique and effective program that can drive development and improve performance by focusing of specific areas of the brain. Zing helps to empower children and adults across the world to unleash their potential and excel in lifelong learning.
